Twitter Hashtags for Lawyers 101
Twitter As Search Engine
When I first became a Twitter user several years ago, I had no idea what a hashtag was. When my wife, who’s been using Twitter for five years, asked what hashtags I was using to help spread the word about my law practice, I laughed. Hashtags? Sounded like something between a short-order cook and a childhood game.
But when she said that Twitter had evolved into a powerful real-time search engine with millions of search queries each day (that number has increased to over two billion daily), and that hashtags were a means of conducting these searches, like for finding a lawyer who specialized in DUIs in our city, I decided hashtags were noble social media creatures.
A hashtag is the # character followed by a word or term; for example, #Colorado marks a tweet as relevant to the state Colorado. Hashtags can also be combined words; for example, #ColoradoCrime would refer to a crime (or subject relevant to crime) in the state. Sometimes people use several hashtags, such as #Colorado #Lawyer.
A few guidelines:
- Twitter doesn’t allow punctuation in hashtags.
- The more specific the topic, the better.
- Don’t overuse them in a single tweet (some people say use no more than three — too many are distracting and/or annoying)
Finding or Tagging Topics
Hashtags are useful for both finding topics as well as tagging a topic in your tweet so others can more easily find it. By the way, I just did a search on Twitter for #ColoradoCrime and it’s not a popular tweet — the most recent tweet tagged with #ColoradoCrime was nine months old. So if you were interested in finding topics related to current crimes in Colorado, that wouldn’t be a useful hashtag. However, when I ran a search on #Colorado #Crime, dozens of tweets related to crimes in Colorado displayed, with the most recent dated a few days ago.
Within Twitter, you can search for a hashtag in the search field at the top of the Twitter screen, or by clicking a hashtag within a tweet. You can also run a search on a hashtag from your browser — results from both Twitter and Facebook will display (Facebook also uses hashtags).
Now let’s look at some useful hashtags for lawyers.
Common Legal Hashtags
Here are a few hashtags that relate to the legal world in general, from lawyers to courts: #legal #lawyer #law #lawsuit
For example, if you’re interested in attracting a broad readership for a tweet (such as for a blog post on a general legal topic), add the hashtag #legal or #law. When I post a new blog article, I’ll often add the hashtags #legal #blog
Legal Hashtags by Practice
Here’s a sampling of hashtags for different law specializations: #DUI, #personalinjury, #divorce, #familylaw, #patent, #bankruptcy, #criminaldefense
For example, a defense lawyer in Houston might add the hashtags #criminaldefense #Houston to a tweet that markets his/her practice.
Good Idea Not To…
Use legal jargon in hashtags (or anywhere within the tweet, actually). Jargon is great for legal eagles like lawyers, judges and paralegals, but jargon can easily alienate others, like potential clients.
Self-promote too often. I’ve heard that one self-promotion tweet per ten tweets is a good guideline.
Additional Twitter Articles for Lawyers
Lawyers guide to Twitter language and acronyms (Real Lawyers Have Blogs)
Hashtags in Law Firm Social Media Marketing Benefit Attorneys (LawMarketing.com)
Blawg 100 Amici: ABA Journal’s nominations for best legal blogs
If you enjoy my posts, please consider nominating my blog (www.shaunkaufmanlaw.com), or one of the legal blogs listed on the right side of the screen under Blogroll, to the ABA Journal’s nominations for 100 best legal blogs – Submissions are open through August 8: Click here to submit
Shaun Kaufman Law: 303-309-0430
Latest posts by K (see all)
- Medical Data as Crime Evidence - February 7, 2017
- A Top 10 Favorite Legal Film: Anatomy of a Murder (1959) - January 12, 2017
- Holiday Office Parties and DUIs: Enjoy the First, Avoid the Second - December 9, 2016
How Can We Help You?Call Shaun Kaufman Law at 303-309-0430. We are happy to offer a free, initial phone consultation regarding your case.
Subscribe via Email to Shaun Kaufman Law Posts
Popular Posts This Month at Shaun Kaufman
- Sartorial Tips from a Lawyer: What to Wear to Court March 17, 2015: Update on "Sartorial Tips from a Lawyer" Since…
- Sentencing: Tips for Preparing a Mitigation Package Sentencing is important in many criminal defense cases. Understand that…
- Tips from a Lawyer: Late or Missed a Court Date?… Late for Your Court Date? Or have you missed your…
- After the DUI Arrest, What Happens Next? After you are taken into custody for DUI, you will…
- Twitter Hashtags for Lawyers 101 Twitter As Search Engine When I first became a Twitter…
- Can I Sue the State? A School District? A City? Our firm is asked often such question as "Can I…
- Don’t Be a Cop Magnet: Top 10 Reasons Police Pull Over It's fairly easy to get pulled over while you're driving.…
- Getting and Keeping a Colorado Bail Bonding License: Part… It is not easy to become a bail bondsman in…
- Shaun Kaufman Bio Shaun Kaufman: Tough Litigator, Compassionate Lawyer Call 24/7: 303-309-0430 Shaun Kaufman…
- Should You Lie or Not Talk to the Police? Can I get into trouble if I lie to the…
Shaun Kaufman Law serves clients across…
Denver Metro area and throughout Colorado, the Denver Tech Center, Golden, Brighton, Littleton, Boulder, Lakewood, Longmont, Englewood, Arvada, Fort Collins, Greeley, Aurora, Evergreen, Lakewood, Broomfield, Castle Rock, Parker, Highlands Ranch, Centennial, Glendale, Louisville, Lone Tree, Aspen, Vail, Breckenridge, Steamboat Springs, Cherry Creek, Pueblo, Black Hawk, Georgetown, Eagle, Carbonale,,El Jebel, Leadville, Glenwood Springs, Granby, Grand Lake, Durango, Pagosa Springs, Silverton,Telluride, Ouray, Delta, Gunnison, Lake City, Walden, Loveland. Rifle, Meeker, Rangely, Central City, Salida, Westcliffe, Canon City, Fairplay, Sheridan, Creede, Del Norte, Centennial, Littleton, Castle Rock, Parker, Kiowa. Broomfield, and all communities of The Foothills, The Eastern Plains and the Front Range, Trinidad, Walsenburg and Aguilar.